Air asia on social media

Air Asia connects with the customers and fans. According to siimpliflying's blog when the other days i read about it they are saying  that Air asia has replied the highest percentage tweets in the world amongst the other competitors such as Singapore airlines, Cathay pacific and the other competitors. This is interesting how many companies nowadays care much about the contribution of customers in the social media? as far as i concern not many of them however, what's surprising for such a big company like Airasia, they actually reply each of the customer's questions and you can pretty much expect a quick reply during the working hours.

Marketing is not only about promise but how you build people's trust toward the brand or company so people will keep on purchasing your products if sometimes the company's promise is not being fulfilled. Airasia assists customers on the twitter and facebook page when they are having complains or unsatisfied with the service they are willing to contact the customers directly in order to keep the privacy of the customers.




Airasis has reached so many followers on twitters and likes on facebook. Air asia really use the opportunity of cheap marketing as word of mouths spread like crazy in the real world and Airasia did a really well job in noticing that in my opinion. One reply is actually define that the company CARES with the customers which not much company realizing it.





Kathleen Tan the Airasia head of commercial saystha the airline’s Facebook page has helped the company in so many ways such as allowing the guests to share the travel experiences that they had experience before and complaints can be shared to the public as they realized that transparency is crucial. It also enable guests to check on the flight information.

Airasia also reward their fans 20% off discounts when they hit 100,000 likes on facebook years ago this is a really lovely attitude by Airasia and make customers like the company even more